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Culture First

A 'Culture First' company focuses first on employees, as the driver of performance. We believe a balanced quality of life will create better leaders in our brand.

Operational
Excellence

The perfection of our food and beverage will provide our guests with a great product time and time again. We have a deep passion for our product done right. It may just be an egg to you but it's the world to us.

Inspire
Innovation

Whether it is through our food and beverage menus, technology initiatives or our daily operations we always want to be thinking outside the box - or the egg!

Give Back

Through community involvement and giving back we believe it is important for our team to help educate the community on the importance of working together.

KEEP IT SIMPLE

Good food doesn't need to be complicated, it just needs to be cared for and done right.

Positive Energy

We commit to an upbeat and welcoming environment to all employees and guests. What is the point of doing anything if you aren't having a least a little fun?

Do the Right Thing

At Crack'd doing the right thing is of the utmost importance. We foster trust through transparency and open communication. At all times we are professional when we do the right thing, we not only build our reputation as a company, we enhance our relationship with our team members and guests.